New 2023 Subaru Cars and SUVS for Sale in Madison, WI

Take advantage of the most recent features and upgrades in the new 2023 Subaru lineup at Don Miller Subaru East. We have one of the largest selections of new Subaru vehicles in the Madison, WI area, offering a variety of new Subaru cars and SUVs that are built to take on the climate in our area, allowing to traverse rough weather and terrain with ease, giving you the freedom to take on any adventure and live your active lifestyle knowing your vehicle can conquer it all.

At Don Miller Subaru East, we have a large variety of new Subaru vehicles for sale, with a variety of new Subaru cars, SUVs, and sports cars for sale in Madison, WI. Whether you know what vehicle you're looking for or you want the best deal on the vehicle that best equipped to suit your needs, with our extensive selection of new Subaru vehicles for sale, we're sure that we can help you get a great financing or lease deal on the one that's right for you today.

New Subaru Sedans and Coupes for Sale

Subaru Impreza Models

If you're shopping for a new car in Madison, WI, whether it's sporty and sleek or cutting-edge and comfortable, we have an option for you. Check out our large selection of new Subaru Impreza models, featuring both a four-door sedan and five-door hatchback body style, letting you choose the style and the model with the cargo space needed to fit your favorite activities.

Subaru Legacy Models

We also have a great selection of new Subaru Legacy models available, offering more space, stronger engine options, and more state-of-the-art features.

Subaru WRX and BRZ Models

For something sportier, explore our great selection of new Subaru WRX and BRZ models. The Subaru WRX and WRX STI models are born out of the rally circuit, offering an athletic performance that can be enjoyed on any surface. The Subaru BRZ stands out in any crowd and is a lightweight coupe that provides rear-wheel drive that you can engage in a fun driving experience anywhere you go.

New Subaru SUVs for Sale

The Subaru SUV lineup has the right vehicle for everyone. You can also conquer anything that stands between you with standard Symmetrical All-Wheel Drive in every new Subaru SUv.

Subaru Crosstrek Models

Choose from a large selection of options, including new Subaru Crosstrek, Forester, Outback, Ascent, and Solterra models. The Subaru Crosstrek provides everything you want in a new smaller crossover SUV at a price that's accessible to anyone. There's also a new Crosstrek Hybrid model that uses a plug-in hybrid powertrain, letting you enjoy the savings and convenience of up to 17 mpg of all-electric range, so you can skip the gas pump on your travels.

Subaru Outback and Forester Models

The Subaru Forester lineup lets you take advantage of comfortable seating for five and ample cargo space behind the second row, with even more space when you fold the rear seats down. The Subaru Outback lineup continues to set the standard for vehicles built for Madison weather and terrain, providing you with spacious seating for five, plenty of cargo space, and your choice of two impressive engine options, all while delivering the capability to drive on the roughest terrain.

Family-Friendly New Subaru Ascent Models for Sale

If you're shopping for a new three-row SUV that can comfortably fit your growing family, while also enjoying a legendary performance, take advantage of our large variety of new Subaru Ascent models, with both eight seat and seven seat options to choose from.

Subaru Solterra Electric SUVs for Sale in Madison, WI

To skip fuel altogether, explore our large collection of new Subaru Solterra models. The Solterra is the first fully-electric Subaru vehicle, offering 215-horsepower and the ability to travel around 228 miles on a fully-charged battery.


Check Out All Our New Subaru Models in Person Today

We invite you to visit us at Don Miller Subaru East to see all our new Subaru vehicles in person and learn more about which one is the best fit for you today.